Installing a Retargeting Pixel in WordPress

Installing a retargeting pixel in WordPress is typically very easy.  Retargeting web visitors is also a common best practice to help maximize conversions.  As such El Toro clients often ask us to help re-target their web traffic.  Unlike El Toro's IP targeting technology, which is cookie-less, our web user retargeting technology uses a pixel or cookie to track site visitors. Please note, if you use Google Tag Manager then this article won't apply.  There's an...

2016 Thunder Over Louisville in 30 seconds!

This past Thunder we had a special crew come in and video the entire Thunder Over Louisville day from the rooftop of our downtown Eltoro.com offices.  As you are probably already aware, the day starts with a huge airshow which is then followed by one of the biggest fireworks displays in the Western hemisphere. We were able to capture the entire day and sped it up to fit into a 30 second show.  Click below...