Best Practices from El Toro
Native Ad Specifications

By following our guide of best practices for Native Ads, you can reach your target audience across all major native publishers with El Toro!

native ad specifications

Have A Clear Call-to-Action
Create urgency in your advertisement by having a bold "call-to-action." This will highlight your main point, along with helping to drive engagement.

Add Color and Design
Use vivid color, design principles, and imagery to create interest in your advertisement!

Use Proper Imagery
Show the emotion and human experience associated with the headline by using compelling images to tell that story.

Center Your Images
Avoid having a clustered ad by centering the subject of your image. It makes it easier to look at and more engaging.