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Venue Replay to Direct Mail

A Physical Retargeting Solution

Identify and engage with potential customers seen at locations of interest.

With Venue Replay to Direct Mail, we generate audiences by analyzing footfall behavior, from 7 days ago up to 6 months in the past. Using our GeoFraming™ technology, we capture mobile advertising IDs (MAIDs) seen at locations of interest and send them mail pieces through one of our preferred print partners. This targeting solution is 100% cookie-free and can be an excellent complement to your existing digital advertising strategies.

Our Three-Step Process

  • 1

    IDENTIFY LOCATIONS

    Select locations of interest and build the GeoFrames™

  • 2

    MATCH DEVICES TO HOME ADDRESSES

    The algorithm uses numerous first party data elements to perform the matching with a 95% confidence level

  • 3

    SHARE ADDRESS LIST

    We transfer the data to the selected print partner for mailing

Ready to Run with the Bull?

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