blog

What They Think: IP Targeting Value with Direct Mail

Thank you Barb Pellow!

We want to extend a huge thank you to Barb Pellow for writing this detailed article. Her article on IP Targeting ran Thursday in WhatTheyThink. IP Targeting paired with Direct Mail can dramatically increase the value of your campaign! Download the .PDF below to read Barb's analysis and find out why running a campaign with El Toro can bring you the results you're looking for.

DOWNLOAD .PDF

Related Blog Posts

We Are Over the Top about OTT!

“What is OTT, and what is all the hype about?” This is a common question at the forefront of the ad industry. We wanted to take a few minutes to break down OTT for anyone looking...

Read More
Why Social Media Advertising Falls Short

Social Media advertising is, by far, the simplest way for any brand to begin its digital advertising journey. Platforms such as Facebook have made it easy to get in and start displaying ads to users in...

Read More
El Toro CEO Statement on Apple Private Relay

Recently Apple announced a series of proposed initiatives at its Worldwide Developer Conference (WWDC). One of these possible changes is a product called Private Relay, which would be included in a proposed premium version of iCloud. According...

Read More
Is AdTech About to be FLOC’d By Google?

As many of you know, we love bulls at El Toro. Our intern program is called “Running with the Bulls;” our office has been called “The Bullpen” by local media outlets, and; our annual user...

Read More

Ready to Run With the Bull?