blog
CRM Retargeting
Our Advertising Operations (or AdOps) team recently published some content and statistics for re-targeting past purchasers and other CRM customers using IP targeting advertising via the El Toro platform. We provide some important insights for any company wanting to leverage online advertising to increase sales to past customers through CRM retargeting.
Share
Ad Tech | How El Toro Stacks Up to Competitors
Ad tech, in the competitive world of digital marketing, comes in many forms, making it crucial to understand how these tools compare. Not all options are created equal, so knowing the differences is key. At...
Read More
What Rising Streaming Costs Mean for Your Ads
Thanks to rising streaming costs, the Over-The-Top (OTT) streaming services industry continues to shift. Subscription prices have become a thorn for consumers, reshaping their behavior and the industry at large. The rise in subscription costs...
Read More
OTT Publishers Spotlight: Use OTT to Reach Your Customers
Over the last decade, the way we consume media has undergone a major shift, with Over-The-Top (OTT) platforms taking center stage. OTT refers to the delivery of TV, movies, and other video content directly over...
Read More
Defeating Ad Fraud: How to Protect Your Campaigns
In the world of digital advertising, ad fraud is a pervasive challenge, casting shadows over the integrity and effectiveness of online marketing campaigns. As advertisers allocate budgets to digital channels, the prevalence of fraud threatens...
Read More
Ready to Run With the Bull?
Contact Us
