Venue Replay to Direct Mail
A Physical Retargeting Solution
Identify and engage with potential customers seen at locations of interest.
With Venue Replay to Direct Mail, we generate audiences by analyzing footfall behavior, from 7 days ago up to 6 months in the past. Using our GeoFraming™ technology, we capture mobile advertising IDs (MAIDs) seen at locations of interest and send them mail pieces through one of our preferred print partners. This targeting solution is 100% cookie-free and can be an excellent complement to your existing digital advertising strategies.
Our Three-Step Process
Select locations of interest and build the GeoFrames™
MATCH DEVICES TO HOME ADDRESSES
The algorithm uses numerous first party data elements to perform the matching with a 95% confidence level
SHARE ADDRESS LIST
We transfer the data to the selected print partner for mailing
Ready to Run with the Bull?