Welcome to El Toro
The Only One-to-One 100% Cookie-Free IP Targeting Solution
Introducing El Toro
Your street address
Your street address
Means this
Your IP address

We view IP addresses differently than most companies. To us, an IP address is a way to connect businesses and marketers to their customers and prospects with a new approach to online advertising. We match physical addresses to IP addresses with extreme precision with our patented technology.

Join Our Growing Community
Target Real People in Real Households

No other online marketing company can scale your target all the way down to the individual household or building. When we say we can target a specific address, we mean it. We match an IP at a 95% or greater confidence level.

100% Cookie-Free Advertising Technology

While most other online marketing tools use online cookie data, we use offline data, which is verified and drastically reduces the potential of non-human bot traffic. We’ve fused direct mail with digital advertising. We’re like a digital postman for an online world.

We Don’t Follow Standards.
We Define Them.
El Toro is changing the way online advertising can be measured. We target real people in real households, which means our focus is on Return on Investment (ROI), NOT Click Through Rate (CTR). While our average CTR is nearly 3x the industry standard, with our match-back analysis, we can provide 100% accurate conversion data, all without the use of tracking pixels, form fills, and call tracking. (But yes our system plays well with all of those if needed).
In The News

Louisville Internet targeting company El Toro LLC just keeps growing, and the company is looking ahead to a significant expansion that could drastically increase its workforce.

El Toro LLC is the Emerging Company of the year in the 2015 Business of the Year awards.

There aren't many offices in Louisville that can boast a bar with 300 bottles of bourbon or a video arcade game set up with just about any system you want to use, but El Toro has both.

As Featured In

View Our Ad Tech

Want to work with us? Send us a message.

Email Us


Let's chat!

(502) 353-0390

Visit Us

124 N. 1st Street
Louisville, KY 40202

Let's talk
What can we help you with?
Sign up for our weekly webinar!
Click here to join one of our weekly webinars to learn more about our Ad Tech and how it can take your online campaigns to the next level.