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Case Study For Chevrolet Dealership

Company Profile A local Chevrolet dealership in the western suburbs of Chicago took advantage of El Toro’s IP Targeting technology. The dealership is known for their commitment to providing outstanding customer service and quality vehicles at an affordable price. Customers frequently come from a variety of townships to purchase, or lease, a quality vehicle from the dealer’s team. Campaign Strategy With the extensive population residing in the Chicagoland area, it’s often difficult to get a...

Leveraging UTM Codes With El Toro

Maurice Williams What Is A UTM Code A UTM tag is a tracking mechanism appended to the end of a destination URL. It is recognized by Google Analytics as a dimension in the same fashion that metrics such as time on site, bounce rate and geo-location. UTM is an acronym for Urchin Tracking Module. The tracking technology was acquired by Google and integrated into Google Analytics in 2005. UTM Codes - Best Practices Do -Use...

Case Study: El Toro and Tafel Motors

  What is El Toro? El Toro has developed a revolutionary digital targeting tool that focuses online advertising to households based on their Internet Protocol (IP) addresses. El Toro integrates off-line household information with IP data to produce extraordinarily effective targeting segments that contain only qualified prospects. El Toro’s proven process delivers the most relevant online advertising to a client’s true audience, growing lead conversions and sales dollars.   Company Profile Tafel Motor Co. has...

Thank You Laser Center of Louisville!

We would like give a big thank you to our client, Laser Center of Louisville, for taking great care of theEl Toro team! The Laser Center of Louisville has been visiting the El Toro office to treat the employees with the K-Laser Therapy. The K-Laser painless treatment increases circulation to the damaged area while also drawing water, oxygen, and nutrients to help the healing process. Working on computers all day we get achy backs, shoulders,...

Case Study: El Toro and Jewelry Stores

  With Valentine’s Day on the horizon, it’s the perfect time for jewelers to get the word out. With romance in the air (and wallets open), IP targeted advertising is extremely effective for jewelry stores. When it comes to jewelry, consumers will pay for higher quality. The same goes with IP targeting- we use the highest quality advertising method on the planet, eliminating 100% of bot traffic,and placing digital display ads with surgical precision. El...

Case Study: El Toro and Fitness Club Memberships

  When New Year's Day comes around, most Americans have two objectives: lose weight and gain money. While providing resources to help clients lose weight is a gym’s job, helping clients make more money is. El Toro delivers online display, banner, and video ads to all devices on a household’s specific IP address. These ads are delivered with surgical precision, and our patent-pending technology makes us the only firm in the entire world that can...

Introducing: The New El Toro Order Portal!

  The time has almost arrived. The moment we’ve all been waiting for…. Version 2 of the El Toro Order Portal is now LIVE! This new campaign management interface marks a huge milestone for El Toro, as well as our clients. This portal overhaul represents even more independence for El Toro and our powerful platform that is changing the entire digital advertising landscape. The revolution continues to grow with the world’s only IP targeting platform continuing...

Case Study: El Toro and Non-Profit Organizations

Background: El Toro’s patent-pending IP targeted advertising has helped firms increase engagement and conversions across a wide variety of different industries - automotive, insurance, healthcare, education, and more. Unlike most digital advertising methods, El Toro’s targeting utilizes data in the form of names and addresses, instead of cookies, meaning we know where every impression is going, there is no waste, and advertisements can be delivered with surgical precision. Our client’s ads appear on over a...

Kiva, Bourbon, & Bowties

For the past three years, El Toro has been helping entrepreneurs grow their businesses through Kiva, an organization that crowd sources micro-loans that help fund startups throughout the world.  Being entrepreneurs ourselves, we love helping small businesses any way we can. Because of El Toro's involvement with Kiva, we’ve been able to meet many different small business owners via Kiva.org that reside throughout Louisville and Southern Indiana. Recently, after making a Kiva loan to their cause, we’ve had the fortunate opportunity...